OUR EXPERTISE

We are equipped with experienced based skills to meet you at every stage of your business. From ground breaking strategy based on industry insights to design led innovations, we champion your goal to be a global leader. The digital age, calls for businesses to be innovation led entities with transformative capabilities. We validate these compelling needs through strategic solutions that impart credibility and endurance for your enterprise.

MARKETING
CONSULTANCY

Strategy and scale meets with your budget to determine the best marketing strategy that will work for your business. Bblewrap collaborates with you to understand the scale of your business across distinctive demographics and optimise the marketing mix that can overcome the digitised competition.

MARKET RESEARCH

Gain precise access to your target audience and their behavioural sequence with the help of customised research modules based on your product/service. After all why a user chooses your brand is a series of responses derived from conscious decision making and expected outcomes.
Formulation of Research Objectives & Methodology
Secondary Data Analysis
Review of Research Reports
Data Collection & Analysis
Market Research based Decision Making

MARKET STRATEGY

Strategy is a crucial vehicle that takes your brand towards your target market. This is designed within the framework of your geographic area, the positioning of your product or service, the type of your product and the unique value proposition it creates as against your competitors. Bblewrap helps in devising the perfect marketing strategy that optimises your performance and sets you up for success.
Setting Marketing Goals
Performing Marketing Audit
Market Research Insight Analysis
Identifying the Target Audience
Marketing Budget Analysis
Developing Distribution System
Implementation Plan
Reporting & Iteration

DIGITAL MARKETING

Leveraging digital channels to reach prospective users and amplify brand awareness is very important for brands today. Bblewrap is able to help you create a designated action plan with a blend of mediums to intensify your brand’s presence with singular brand messaging and content strategy that informs and engages users.
Auditing Digital Assets
Developing Digital Marketing Strategy As Per Business Goals
Devising Content Strategy
Emailers, SMS Marketing
SEO & SEM
PPC & APO
ORM
CRM

PRODUCT POSITIONING

When it comes to positioning your brand, the representation of value it brings to your targeted user is a very precarious game. Bblewrap helps you navigate positioning with benefit driven design solutions for both small business and larger corporations. The basis for positioning in marketing is largely dependent on identifying and considering the finer facets of customer behaviour and expectation.
Data Driven STP
Marketing Direction
Niche Marketing Analysis
Product Portfolio Scaling
New Products & Service Development
Product Level Analysis

360 DEGREE SOLUTIONS

With clear branding strategy and the necessary budget to broadcast your brand to a larger audience- Bblewrap can help you formulate holistic and impactful marketing solutions that are humanistic and designed to influence. Our multi sensory approach is combined with new and emerging technology to build futuristic narratives.
ATL/BTL Marketing Strategy
Outdoor Advertising & Media
Guerrilla Marketing
Related Projects
NJUZE
MIHESO
Native Milk
PROTIUM
THAI

BRAND
CONSULTANCY

Design has the power to transform the way the world sees your Brand. With a 3 tri faceted research (User, Market and Competitor) model, we help you create a perfect brand that justifies your business offering and connect with a user who appreciates your intent.

BRAND RESEARCH

Your brand perception is not yours but it is owned by your customer. This strategic ownership is a process of careful curation that starts from intensive research and analysis that seeks to understand how your brand will be experienced. Bblewrap designs the brand research cover all the significant areas.
Analysing Demographic And Scale
Compilation of Research & Business Goals
Studying Product /Service markets
Competitor Analysis
User Centric Research
SWOT Analysis

BRAND STRATEGY

Branding is a multi layered process of putting together various aspects like research, design methodology and multiple mediums that can be leveraged to invite a loyal customer base. Bblewrap devises brand strategy by amalgamating research findings and way forward with the help of user behaviour and trend analysis.
Ideations
Explorations
Big Idea
Concept Design
Evaluation

BRAND ARCHITECTURE

Your brand is set for growth and this ascension needs to be mapped with the help of a roadmap that accounts for a carefully crafted aesthetic narrative that not only supports the purpose of the brand but also helps in nurturing genuine connect. Customers are able to very clearly see through your intentions as a brand and Bblewrap helps you with an architecture that is inclusive of your goals and your customers.
Brand Scope Analysis
Brand Categorisation
Annual and Biannual Planning

BRAND NAMING

Everything starts with the name game! Your brand name sets the tone for your brand's future, its narrative and its expansion categories. The name can be imaginative, evocative, descriptive or a combination word. The name you decide to go with has the power to expand with your vision and realise.
Understanding Business & Target Segment
Identifying Prelim Positioning
Listing Names
Trademark & Domain Availability Check
User Testing

BRAND IDENTITY DESIGN

To arrive at Brand Identity we have to go through a meticulous process of trying to find that form that will resonate with our product, our users and our intentions. Bblewrap with its experience simplifies the process for you with an informative and efficient manner that includes you at a very thorough level. The colour, shape, form, and tone come together to create an emotionally distinctive brand.
Research Analysis
Concept Outlines
Brand Narrative

BRAND MANAGEMENT

An emerging brand has a lot of ground to cover in terms of its movement through the very competitive industry. This journey can be challenging if the brand doesn't have a precise plan from launch. Bblewrap helps you devise a 3 months to a year plan and works closely with you in identifying various touch points and equipping you with all the research analytics and design resources to make the sailing smoother.
Brand Strategy Outline
Mapping Brand Goals

BRAND AUDIT

Our expertise allows us to analyse your brand and help you understand areas within the brand that can be improved to match the persistent demands of the market. This is achieved with a two sided analysis of the brands past in the form of definitive research and the future of the industry with trend forecasting.
Complete Compilation Of Brand Assets
SWOT Analysis
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NATIVE MILK
MIHESO
ECOBARI
PROTIUM
MADU - MANAPPURAM
CINNAMON VOGUE
INVICTUS
EASTERN MIC
SAKSHARA
Kaboom

PRODUCT &
PACKAGE DESIGN

The users await to be enthralled by your product, and we will help you design the best product that meets your standards and outshines the market. Well thought out products and packages carry a high recall value and possess the ability to build meaningful connections with your users. Bblewrap creates products and packages that strike the perfect balance between technicality, materiality and aesthetics.

MARKET RESEARCH

The market is flooded with brands, each with a shape and colour announcing its offering. In this flood of products, customers have just a matter of minutes in both the brick or digital store. Research becomes crucial, as it helps with the positioning of the product, the shape and colour of the package, the packaging material, etc. Research is conducted from regional scale upto PAN India level with targeted sample size.

PRODUCT POSITIONING

Following the research results, we are able to identify the perfect gap to place our product in terms of its pricing and its aesthetics. This positioning helps in determining the dialogue that you can build with your users in converting them into a loyal community.

PRODUCT STRATEGY

Every product follows a strategy that is outlined from its positioning. This strategy goes all the way through the design variations and the size variations that the product follows and will also set the stage for the product category expansion. Bblewrap with its extensive knowledge of mapping a product and its final user, is able to assist you with a strategy that can be applied efficiently through production, packaging, printing, etc.

STRUCTURE DESIGN

Unique shapes and forms custom designed for a brand always have the propensity to create a greater impact on the users and their perceptions of the brand and its offering. Bblewrap understands this intricate influence of shapes and we base our research on enhancing the experiential quality of the product through distinctive forms.

SURFACE DESIGN

There is a whole lot of conversation a brand can have through its surface design. A compelling surface design acts with the same insistence as an advertisement and can influence consumer switching with its singular design and visual narrative. Bblewrap designs innovative packages that convey the essence of the brand and the quality of the product.

MARKET TEST

Bblewrap partners with various retailers across various product segments to conduct market testing and gain insights into users shopping behaviour. This exercise helps in refining the design and package styling further to enhance the visual impact before product launch.

MASS PRODUCTION COORDINATION

With experience in materiality and large scale printing, we are able to help you with printing advisory, consulting and coordination with the printers.
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NATIVE MILK
MIHESO
NJUZE
EASTERN MIC
BORNA
JACKFRUIT 365
JACME
CHOMPY
Festiva
MIKHAS

TECHNOLOGY

Technology today arms brands with competitive advantage and distinctive user experience. Bblewrap can work with you to create web or applications that render captivating experiences for your users. Our broader range of skills helps us in combining design and content with new and emerging technology to power digital growth and build a future forward culture.

UI/UX DESIGN

The competitive digital landscape calls for a user friendly website that can be customised as per your business needs. From informative to interactive - at Bblewrap we meticulously design your website to resonate with your present and future growth plans.

APPLICATION DEVELOPMENT

Application design, when done at the right time with the right intentions, is able to create a personal experience for the brand. Bblewrap helps you design and develop applications that function as a tool for consistent engagement and serve as a strategic business feedback loop.

ERP SOLUTIONS

Wide scale of operation in organisation can create data fatigue. Bblewrap helps in designing an efficient ERP solution that helps your brand navigate smoothly in managing functional operations among employees and stakeholders. With detailed research and thorough design interpositioning we are able to improve your business resilience with real time insights and feedback.

WEB AUDITING & REPORTING

To facilitate a robust online presence, it is important to calibrate the workings of your digital assets and tune them with relevant performance and subsequent audits. Bblewrap is able to analyse your digital assets right from your website, application, etc. from a various distinctive performance and design perspective.
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PROTIUM
NATIVE MILK
Triborg
XIME
MIHESO
INVICTUS
Harbour View
Kaboom

SYSTEM
DESIGN

Larger enterprises and organisations require a sturdy framework that forms the basis of an efficient functioning. Bblewrap can envision your business operation as individual modules ranging from infrastructure, information, processes and resources that can be optimised in conjunction for a singular brand intention. We champion the value in the bigger purpose of the brand by validating and verifying the processes and functionality used to arrive there.

SYSTEM RESEARCH

Component intensive research is undertaken to identify and evaluate the processes and products. This research forms the basis with which we will extrapolate the efficiency of the organisation and create future projections. It also earmarks interaction and exchanges and tests their efficiency.

SYSTEM MODEL EXPLORATION

Strategy and scale meets with your budget to determine the best marketing strategy that will work for your business. Bblewrap collaborates with you to understand the scale of your business across distinctive demographics and optimise the marketing mix that can overcome the digitised competition.

SYSTEM PROTOTYPING

A sample system is created with live simulation to understand the key aspects of various modules and how they interact with new orientation. These prototyping will help in identifying bottlenecks, information hold ups, technological upgrades, etc.

REPORTING & DOCUMENTATION

The approved System Design model is recorded in various formats like DPR (Detailed Project Report), TEFR (Techno Economic Feasibility Report) and various training modules are published in advance. New functioning regimes and training can be designed in accordance with these reports.

IMPLEMENTATION

The new system is put in place and all modules and departments are aligned to function along with the new system. Resources, technology, interactions, and processes are modelled to replicate the approved workflow. Bblewrap works closely with your team during this phase to provide adequate support both technical and operational.

SYSTEM AUDIT

Periodical monitoring and reviews will be conducted to examine the functioning of the new system design. This provides a clear picture of how the organisation is inching closer to its renewed objectives.
Related Projects
KHADI
CUSAT UNIVERSITY
BOPIS MODEL

K-12 & H.E.
CONSULTANCY

Learning is a continuous process and so is the education ecosystem that has to be relentless in its pursuit of redefining itself to match the demands of industries that rely on authentic innovations. Bblewrap has placed utmost importance for learning and all activities that are requisites for understanding challenges of businesses across sectors.

CAREER MANAGEMENT
CENTRE

Career Management Centre (CMC) plays an important role in handholding students' career aspirations. CMC which has adopted design thinking to develop its system is sustainable and adapts to the changing externalities. We offer BOT model (Built, Operate, Transfer) service in building CMC’s for education institutions aspiring student placements as per industry standards. Our CMC models capabilities are;
Research Based and Data Driven
Leadership on Love & Trust
Holistic & Individualistic
High Internal Locus of Control
Experiential & Involved

ADMISSION MANAGEMENT
CENTRE

Higher Education Market (HEM) is being disrupted from various dimensions such as change in learning ecosystem, demographic factors, digital disruptions etc. Students & parents who are the key stakeholders have changed their mindset toward higher education. Our system design approach in building an admission management system adopts a holistic approach from students perspective, marketing strategies, 360 degree marketing integration, integrated marketing communications, social media strategies etc. to achieve the admission goals of education institutions.

CURRICULUM DESIGN

Industry landscape has witnessed substantial advancements in technology in the last two decades. While this has generated more jobs, it has also resulted in the demandment of an improved skill set. However, the education system and curriculum hasn't evolved much to the demand of industry requirements. Our approach to curriculum design develops a learning ecosystem for students to develop skill sets that suits to the career aspirations and demands of the industry. The curriculum design will enable institutions to actualize the status of ‘centre of excellence’ in the selected domain of education.

SPECIALITY COURSE DESIGN

Quality education should establish a link between knowledge imparted in the classrooms and its practical applications. Graduates right out of colleges face challenges for on-the-job-skills while experienced professionals struggle to keep themselves updated in knowledge and skills for career advancements. Our speciality course designs are developed to bridge this critical gap through careful design of the course pedagogy. The courses will cover theoretical and practical application with predetermined course outcomes that develop capabilities in the learned to adapt to industry requirements.

ACCREDITATION MANAGEMENT

The Indian education system is driven by the compliance system which forms the basis of the accreditation. Accreditations are strategic processes through which educational institutions grow & scale. Unlike the past students, parents, international academic programs also check the accreditations of an institution for career & academic advancements. Our expertise service in the accreditation systems can deliver services from handholding to developing a system for accreditation.

EDUTECH SOLUTIONS

Strategy and scale meets with your budget to determine the best marketing strategy that will work for your business. Bblewrap collaborates with you to understand the scale of your business across distinctive demographics and optimise the marketing mix that can overcome the digitised competition.

BRAND & MARKETING MANAGEMENT

The Indian education system is driven by the compliance system which forms the basis of the accreditation. Accreditations are strategic processes through which educational institutions grow & scale. Unlike the past students, parents, international academic programs also check the accreditations of an institution for career & academic advancements. Our expertise service in the accreditation systems can deliver services from handholding to developing a system for accreditation.
Related Projects
MADU - MANAPPURAM
XIME
CUSAT

Let’s talk innovation!

Feel free to reach us to explore an idea, or a product/service.
We will be happy to explore it with you.